Sponsorship agreement with Chicago Bulls, presence on the screens of Hollywood box office productions, awards in the prestigious rankings of Bloomberg agency, partner programs with global giants. Conotoxia, in its activities, has never cut corners and created spectacular successes and events that went beyond the marketing stunt, helping the company to reach out to its customers.
In 2020, Cinkciarz.pl, a company belonging to Conotoxia Holding, celebrated its 10th anniversary. On this occasion, it is worthwhile to recall some successes and brilliant ideas of the brand. Thanks to them, the web portal available at conotoxia.com and cinkciarz.pl has gained popularity and more and more business, as well as individual clients, were able to discover the advantages of innovative online financial services.
Need currency? Try Cinkciarz.pl, i.e. a brief story of the company name
The domain Cinkciarz.pl, bought in 2007, has been attracting the attention of Poles since the beginning of its activity, which started in 2010. For those who remember the 80s of the last century, the name was associated quite clearly. At that time, when someone wanted to buy dollars, pounds or German marks, they used the services of the so-called cinkciarzy (a name derived from deforming the English words "change money", pronounced "cinch many"), who traded currencies on the streets. Although they did it unofficially, it was clear to everyone that if one needed foreign currency in Poland, then they had to go to cinkciarz.
Today, Cinkciarz.pl, arousing some sentiment to the past, operates on completely different principles. It is subject to the supervision of the Polish National Financial Supervision, guaranteeing security and transparency of transactions. Thanks to its name, which is easily remembered, it significantly stands out from other companies in Poland.
Cosmic multi-currency odyssey
In 2013, the media reported that thanks to Cinkciarz.pl, money from various parts of the world, including euro, dollars, francs, pounds, zlotys, Mexican pesos and rubles came closer to space.
Indeed, upon the fintech's initiative, a spherical balloon with a capsule and currencies on board was raised from the airport in Zielona Gora (Poland). After reaching an altitude of more than 34 km above the ground, where the temperature sensor recorded minus 46 degrees Celsius, the flight began to descend. Moreover, the capsule with a parachute safely landed.
Better than the world's largest financial institutions
Also, in 2013 Cinkciarz.pl was one of the data and market analyses providers on the Bloomberg platform - a giant player on the financial data and information market. Since then, fintech analysts have been taking part in a prestigious competition involving the prediction of currency exchange rate changes from around the world.
Conotoxia is set among the best. In 2019, it outclassed the whole world competition. In summary of the accuracy of the currency forecasts from the whole year, it turned out that Conotoxia was on the podium as many as 58 times, and 31 times it won. How distant were the competitors? The second team of analysts in the classification were placed on the podium 45 times, including 13 on the first place.
Can a company from Poland be a sponsor of the team from the NBA? Yes!
On 5 October 2015 such information dominated the headlines of newspapers and news services: Cinkciarz.pl signed a long-term cooperation agreement with Chicago Bulls, the powerhouse of the famous basketball league of the NBA, as well as one of the most recognised basketball teams in the world. The contract was signed at the United Center in Chicago, where the Bulls play matches on a daily basis. The case was so loud that Cinkciarz.pl became not only the first Polish company but also the first European company among the partners of the six-time NBA champions.
The partnership with Chicago Bulls continues to this day, and the contract concluded five years ago became a groundbreaking moment for Conotoxia Holding to enter the US market with international money transfer services, which took place in 2019.
Artificial intelligence always at your service
In 2016, the NVIDIA DGX-1TM supercomputer came to Conotoxia headquarters. At that time, fintech reported that the manufacturer's ultra-modern device and technology would be used for a breakthrough project: artificial intelligence revolutionises financial services.
Indeed, after a few years, the algorithms allow to optimise the fintech's offer and users can use, among others, the English-speaking voice assistant Conotoxia AI, the first Conotoxia application, which was created using AI.
Partners of console and game producers and cell phone operators
Microsoft, T-Mobile, Polkomtel - among others, with these companies Conotoxial has been cooperating. In the case of the IT giant, it consisted of a joint promotional campaign. Customers of the web portal could take advantage of a 30% discount on the console and a new version of a trendy Microsoft game. The event was preceded by a cinema advertising campaign promoting shared features of the money transfer service and Forza Horizon 4 game.
The joined forces of Conotoxia and T-Mobile resulted in the promotion of the Money Transfer app. The customers of the mobile operator, when concluding an agreement concerning an Android phone, gain the aforementioned app already installed in their chosen smartphone.
Conotoxia is also engaged in organising annual broadcasts from Google I/O, economic congresses or events important for the IT environment. It is also one of the companies which implement new technologies and hardware novelties by Google the fastest in Europe.
On grand arenas
The chapter on Conotoxia's involvement in the field of sport could become material for a separate publication. Apart from the spectacular partnership with Chicago Bulls, it would also include a report on cooperation with many renowned clubs, national teams or organisers of tournaments and league competitions.
Among those aforementioned partnerships, at least two projects deserve to be recognised. In 2017, after signing an agreement with UEFA, fintech became a global sponsor of the UEFA European Under-21 Championship and presented its international brand among the most recognisable brands in the world during the final tournament. Two years later, the bar went higher. By concluding a contract with FIFA, Conotoxia joined the group of partners of the FIFA U-20 World Cup.
Today, besides partnership with Chicago Bulls, Conotoxia also sponsors national football teams from Wales and the Czech Republic, thanks to which it could, for example, donate a T-shirt with the autographed star - Gareth Bale - to a charity auction of the Great Orchestra of Christmas Charity.
The great silver screen, i. e. Conotoxia goes to Hollywood, but not only there
Conotoxia had the bold concept of reaching new customers and entered cinema screens. Millions of viewers all over the world could see the effects of cooperation of Conotoxia with Hollywood producers, among others, in: "Terminator: Dark Fate", "Spider-Man: Far from home", "John Wick 3", "Creed II".